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Real-Time Chat Website Integration: Enhance Visitor Experience with Live Communication

Updated: Jul 13

Real-Time Chat Integration London

Adding real-time chat to your website is one of the most effective ways to connect with visitors the moment they arrive. It helps build trust, answer queries instantly, and guide users to take action. Whether you're running an online store, a service-based business, or a consultancy in the UK, integrating a chat feature can provide a personalised experience that keeps potential customers engaged.


What Is Website Chat Integration?

Chat integration involves adding a chat tool directly to your website, allowing you or your team to speak with site visitors in real time. This can be done through various apps that offer both desktop and mobile functionality, enabling you to respond to inquiries wherever you are.


Recommended Chat Apps for Website Integration

Here are a few types of chat tools commonly used, depending on your business type:

Chat App Type

Features and Benefits

Ideal for Businesses

Live Chat (e.g. Wix Chat)

Real-time messaging, offline mode, visitor tracking

Retail, professional services

WhatsApp Integration

Familiar messaging interface, ideal for informal communication

Small businesses, local services

Facebook Messenger Widget

Leverages social platform, chat continues on Facebook after visit

Influencers, e-commerce, creatives

AI Chatbots

Automated responses, available 24/7

Support-heavy or product-based sites

How to Add Wix Chat to Your Website

If you're managing your site in the Wix Editor, here’s how to get started with Wix Chat:

  1. Go to your Wix Editor.

  2. Click App Market on the left side of the editor.

  3. Use the search bar to find Wix Chat.

  4. Click Add to Site.

  5. Once installed, a chat icon will appear in the bottom right corner of your site.

  6. You can customise chat settings such as greeting messages, offline hours, and colour themes.

Tip: Some Wix templates already come with Wix Chat pre-installed. If you see a chat bubble in your editor, you may simply need to customise it.


Desktop and Mobile Experience

Chat should feel natural on all devices. While the desktop version allows for more detailed conversations, the mobile experience must be fast and intuitive. Make sure your chat tool works seamlessly on mobile, and that notifications are enabled so you don’t miss incoming messages while on the go.


Which Chat Type Is Best for Your Business?

  • E-commerce sites benefit from real-time product support and abandoned cart recovery chats.

  • Local service providers (plumbers, tutors, salons) do well with WhatsApp or Messenger integrations.

  • Consultants and agencies should use live chat to qualify leads and set appointments.

  • Support-heavy businesses (like tech or health) can combine live chat with AI bots for 24/7 coverage.


Adding real-time chat is more than a convenience—it's a smart move to improve customer service and conversions.


Need help setting up or customising your chat integration? Agata Business Services offers full support with chat installation, configuration, and styling to suit your brand and business goals. Get in touch today and let's make communication seamless on your site.

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